Archive for November 1st, 2005

November 1st, 2005
Brand value - for whom?
by Owen

Over in the business school here at Berkeley, they talk a lot about brand values.  The MBAs are taught that one of the most important strategic activities of a firm is to invest in building and protecting the value of its brands.
Usually when a firm increases its value, that’s good for the economy.  Inventing a [...]


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November 1st, 2005
What should higher education policy look like?
by Donald/TheJarndyceBlog

Writing in today’s Guardian, Jonathan Wolff, head of UCL’s philosophy department, reminds us that, while everyone’s talking about secondary schools, there remain unresolved issues in the HE sector, centred around (you guessed it…) funding. He doesn’t pretend to have all the answers — and neither do I. But I think a statement of principles might [...]


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