If you are looking to boost your image in the business world, what are some of the ways you can you can achieve that goal? For starters, you can get yourself some great looking suits along with top-of-the-line shirts. Don’t forget excellent looking shoes and a collection of power ties. You then round out your look by accessorizing. The addition of a Rolex Watch and a set of Montblanc pens top off your look. Next comes the car you drive. A Porsche or a BMW will round out your image quite nicely.
What if you are an automobile rental angecy and want to add some flash to your offerings? You do just like a successful businessman does – you get a new car! You would actually get fleets of various models in a prestegious line of automobiles. This is exactly what Europcar did. They looked at various options and chose a symbol of luxury and opulence renowned across the globe. They selected BMW as their partner and announced their decision to the world.
“Our new partnership with BMW ensures Europcar customers continue to gain access to some of the most desirable cars on the road today,” said Europcar UK Group Managing Director Ken McCall. “And available from our national network of locations, the Prestige by Europcar fleet takes the stress out of travel and adds that touch of luxury.”
Europcar operates in 140 countries across the globe and offers comprehensive rental services that allow you to enjoy your visit to another country with complete peace of mind as everything from picking you up at the airport to visiting the countryside in a leisurely fashion are covered by its rental services. The addition of BMW to its Prestige range is something, which the company claims, consumers have been clamoring for a while now.
And it makes perfect sense too as BMW is viewed as one of the auto brands that symbolizes luxury, sophistication and uncompromising safety standards and adding such a vehicle and not only increases the brand value of ‘Europcar’, but also gives their clients a perfect chance to enjoy a world class ride. The new deal sees the availability of BMW 3 Series and 5 Series Saloon vehicles and if you wish to impress your clients at a meeting or have a special weekend planned that needs to be drenched in lavishness for your ‘special someone’, this provides the perfect solution.
For those who wish to know what they will be getting as part of the deal, renting one of the 3 Series Saloon hire vehicle will bring with it state of-the-art BMW technology, built-in media package to keep you endlessly entertained, leather upholstery, parking sensors and other interior comfort packages which will leave you wanting for more. Expect this sumptuousness to be turned up further in the 5 Series Saloon Sport, which also offers an eight-speed automatic transmission.
In short, the new range from BMW that adds to the already attractive line-up on offer from Europcar gives you a choice when it comes to turning heads and stealing the spotlight like never before. And in case you are wondering about the quality of services offered by Europcar, then the fact that they just took home Europe’s Responsible Tourism Award along with World’s Leading Car Hire, World’s Leading Green Transport Solution Company and World’s Leading Leisure Car Rental Company honors at the 2012 World Travel Awards; a ceremony dubbed as the ‘Oscars of the travel industry’!
The fact that BMW is a part of the fleet from Europcar not only ups the value for the rental company, but helps the auto giants as well significantly as the automobile industry both in Europe and across the globe have faced some tough times in the last few years. With growing interest in car rentals, even the top brands are now looking to forge successful partnerships with reputed rental agencies and partnerships like this should only ultimately help in giving the consumer a wider choice and greater convenience. Maybe other luxury car brands will tread the same path pretty soon. It is the case of the ‘ultimate driving machine’ now ‘moving your way’!
